Skills Pipeline, Startup Milwaukee Launches New Event Series Focused on Building Southeast Wisconsin's Tech Community

Code + Craft Brews will provide a forum for the region's technology leaders and talent to exchange ideas on how to build the region's tech economy. 

Milwaukee, WI - Startup Milwaukee hopes to help build and strengthen the local tech community with their Code + Craft Brews quarterly event series. 

Code + Craft Brews will highlight local technology leaders who are having a significant impact in their organization as well as the broader the tech community in Southeast Wisconsin. Code + Craft Brews will provide a forum for executives and technologists to share best practices on attracting, retaining and managing tech talent. 

"Milwaukee already has several amazing events that focus on helping the tech community share best practices around specific technologies" said Matt Cordio, Founder & President of Startup Milwaukee & Skills Pipeline. "Our goal with Code + Craft Brews is to convene technologists, tech executives and community leaders to discuss how to attract and retain technology talent in the region." 

The first Code + Craft Brews event will be hosted at Good City Brewing's new "Good City Hall" event space. The event will feature a fireside chat with Emilia Sherifova, Vice President of Enterprise Architecture & Engineering at Northwestern Mutual. Prior to joining Northwestern Mutual Sherifova was CTO of LearnVest a financial planning startup acquired by Northwestern Mutual in 2015. 

Sherifova will discuss her role in Northwestern Mutual's digital transformation and her experiences building and leading technology teams at startups and large enterprises.

Code + Craft Brews events are free and open to the public. Software Engineers, Technology Company Executives and community leaders are encouraged to attend.

Register now, space is limited.

ABOUT OUR HOSTS

Startup Milwaukee is building and networking Southeast Wisconsin's high-growth startup community. Learn more about our Startup Milwaukee at StartupMKE.org.

Skills Pipeline helps companies grow through helping them access the top digital talent in the Midwest. We help technology professionals grow by helping them find meaningful work opportunities. To learn more about Skills Pipeline visit, SkillsPipeline.com.

Crescendo Conversations: Emily, Digital Project Manager / Producer

Crescendo Conversations is a series of interviews with some key employees from Crescendo Collective, a fast-growing digital agency based in Milwaukee, Wisconsin with clients located around the globe. Crescendo is hiring, learn about joining their team below!

Today, we are talking to Emily who joined the Crescendo Collective team as a Digital Project Manager / Producer in 2015. As a Producer Emily’s job is to manage technology development and digital media projects. Here are excerpts from our recent Crescendo Conversation…

Where were you before you joined Crescendo?

Prior to joining the Crescendo team I worked at another agency as an associate digital project manager. I wanted the opportunity to manage and be accountable for larger projects, and Crescendo presented me with that opportunity!

Why did you choose Crescendo?

Throughout the interview process I learned more about the culture and mission of the Crescendo, which I found very intriguing. I was also attracted to the idea of having the opportunity to be involved in a company where I am actually able to make a difference and step-up to lead projects. These were all elements of the job my previous employer didn’t offer me at the level I was looking for.

What is your role on the Crescendo team?

Being a Producer at Crescendo means that I take the lead and see a project through from kick-off to completion. Producers at Crescendo coordinate the activity of the design and development of projects and are accountable for tracking the progress of projects to ensure they stay on-time and on-budget.

I also work with the account team closely managing client relationships and expectations throughout a project.

What are the most enjoyable parts of your job?

My day is never the same, at Crescendo Collective we work with a variety of clients and globally recognized brands such as Johnsonville, The New York Times and Sartori Cheese to name a few. Technology is constantly evolving and there are always opportunities to continuously learn news skills and succeed as a team at Crescendo.

I also enjoy being a part of Crescendo’s Culture Committee, where I have the opportunity to  organize parties, and work gatherings. Recently, we created an employee recognition program called “Crescendo Rocks” where coworkers can anonymously recognize their colleague’s achievements each day. Monthly prizes are given to those who participate in the program and it really brightens up someone’s day when they receive one.

What are some of the challenges of your job?

A successful producer should identify a problem before it becomes an emergency. The challenge is being able to see the unseen.

What are some of the perks of working at Crescendo?

Crescendo is truly a learning environment, if I have questions or am unsure on how the tackle something I have a team of intelligent coworkers ready and willing to assist.

A lot of the clients I work with are located either out of state or even out of the country. It’s exciting to have the opportunity to occasionally travel to clients for on-site meetings.

Being located in Walker’s Point means there are lots of new businesses and restaurants to check out. We get a weekly delivery of healthy snacks delivered to the office for extra brain power, have a fancy coffee maker that makes coffee shop worthy drinks and a kegerator. There are a lot of everyday perks that come with working at Crescendo Collective.

Crescendo Collective is hiring a Digital Project Manager / Producer in Milwaukee, learn more about the position here. Crescendo is also hiring skilled technologists and accounts people, see all of Crescendo Collective’s career opportunities here.

Employer Branding Explained

By Michael Cordio, Skills Pipeline

Employer Branding is becoming increasingly important due to many different factors. Currently there are skills shortages in many industries technology, medical and manufacturing are some examples. Some employees in these fields are receiving messages about open positions from recruiters on a weekly and sometimes even daily basis. People with multiple positions available to them most likely will only consider the companies that show the work environment and benefits offered and chose the company whose work environment and benefits align the best with their values. This is why companies are getting more competitive with their employer branding efforts.

  • An Employer Brand is the way that employees, prospective employees and the general public view a company as an employer.
  • An Employer Value Proposition is what value employees get from working at the company such as benefits, perks, work environment, flexible scheduling and competitive salaries.
  • Employer Branding is the act of defining, creating and then promoting the employer brand and employer value proposition in effort to attract top talent to a particular company.

There is no one size fits all Employer Brand. Perks and benefits that sound great to one person may seem irrelevant to another person. There are many ways that companies can go about defining and improving their employer brand and promote themselves as an employer of choice. Something very important to consider is the type of positions the company is hiring for and the personality and values that people in those positions often have, that way you can find out what type of benefits and perks you should try using to cater to prospective employees.

For example: 

  • When trying to attract younger talent starting off their careers you may want to promote the following perks: flexible scheduling, the opportunity to work remotely and comfortable work spaces.
  • If trying to attract talent in the mid-stages of their careers you may want to place more emphasis on flexibility having to deal with kid’s schedules, work and life balance, family insurance benefits, vacation days and retirement benefits.
  • Someone closer to retirement may be more interested in additional retirement and insurance benefits. They also may prefer more traditional office environments as opposed to open work spaces which are growing in popularity with companies attempting to attract younger talent and minimize office costs.

Skills Pipeline offers many employer branding service options that can be packaged with or ordered separately from our talent scouting services. Skills Pipeline’s employer branding service offerings include:

  • Retained talent recruitment
  • Employer brand messaging
  • Recruitment social media management
  • Employer brand storytelling
  • And more

Michael Cordio is an  Employer Branding Consultant and Digital Talent Scout at Skills Pipeline. For more information on our services please contact Michael Cordio at michael@skillspipeline.com or 262-894-3640.

Skills Pipeline to Offer Top Talent Free Travel to Milwaukee Startup Week

Top talent from around the Midwest is invited to apply for free travel vouchers to attend Milwaukee Startup Week, November 1st through 6th, 2016. The travel program is being sponsored by Skills Pipeline.

Milwaukee Startup Week will feature over 20 unique events hosted by various entrepreneurial organizations from around Southeast Wisconsin. The goals of the week are to help better connect Milwaukee's emerging technology startup community and help it build momentum. 

Matt Cordio, founder of Skills Pipeline a recruiting agency that works with startups and growth-focused technology and creative companies to identify top talent is the brainchild of this program. Cordio is also founder of Startup Milwaukee the organization that is organizing Southeast Wisconsin’s first annual Milwaukee Startup Week event.

Skills Pipeline hopes the program will help area startups and growth-focused companies attract professionals with varied backgrounds including, software engineering, project management, sales and marketing.

“We are looking for talented individuals who are curious about career opportunities that are here for them in Southeast Wisconsin, who are looking for career or location changes," Cordio said. “We believe that the technology industry here in Southeast Wisconsin is growing and offers top talent amazing career opportunities paired with the many amenities of living here in the Milwaukee metro area.”

Skills Pipeline is specifically targeting this program to attract top talent from other Midwest technology hubs including Chicago, Madison and Minneapolis / St. Paul. 

Talent from around the Midwest can apply for the program here. Once you apply we'll contact you for a short interview. If selected to participate, Skills Pipeline will attempt to match you with interview opportunities at local startups and growth-focused companies while you are in town. 

Companies interested in accessing the talent coming to Milwaukee for the inaugural Milwaukee Startup Week events should contact Matt Cordio directly, matt@skillspipeline.com or 262-894-9535. 

Optimizing Your Social Media Presence to Advance Your Career

As technology companies in the Milwaukee area continue to grow and thrive, now is a great time to find a new job. Here are some useful tips for using social media to gain a competitive edge over other technology professionals as you search for opportunities to advance your career:

Share Industry News Often
Use social media to share industry news relevant to the industry you work in or are interested in. Sharing articles on platforms like LinkedIn and Twitter make your connections and recruiters aware that you are knowledgeable and passionate about your craft and you keep up to date with industry trends. Try to share a few articles per week on social media.

Keep Your LinkedIn Profile Current
Make sure you keep your information up-to-date regarding your employment status, skills and experience on LinkedIn. If you have social media accounts you no longer use I suggest writing a sentence or two explaining that you are no longer using that account, but you are using other social media channels then provide links at the end so people can easily find your other social media profiles.

Share Links to Your Other Social Profiles & Portfolio Sites
Providing links to all of your other social media profiles and portfolio of work is useful to recruiters especially if you have a common name. A link to a Twitter profile that you use to ‘share industry news’ can provide recruiters insight on what your interest level might be for a position.  If you have a website with examples of your work whether you are a software developer, graphic designer, etc. links to work examples are helpful for recruiters to prove you have credentials for the position they are looking to fill.

Now, log-on to your social media sites and get optimized! If you have questions or are looking for new career opportunities connect with me on LinkedIn

 

Michael Cordio is a Digital Talent Scout at Skills Pipeline, a Wisconsin-based digital talent agency that works with high-growth companies hunting for top technology talent, email him at michael@skillspipeline.com.  

Skills Pipeline is always hiring, check out our open job opportunities!